Picture of the day: Millenial Waste – 2014

Waste paper basket
Millenial Waste Paper Basket – Great Yarmouth 2014

Today’s picture was taken in 2014 during a visit to Great Yarmouth. It depicts a fine example of the Millenial Waste Paper Basket Scheme of the late 1990s. Since then, I have endevoured to document these post industrial premillenial relics of well spent public funds during my travels around the UK.

Set up as part of Tony Blair’s New Labour’s Millenial celebrations schemes, those that gave us excellent value for money public investments such as the Millenium Dome, the Millenial Waste Paper Basket scheme was a joint enterprise between artisian metal workers, bearded artists and sandaled environmentalists. The baskets were sited in various locations – mostly parks, elevated places and coastal regions – with the intention to encourage the public to throw away their waste food wrappers in handy recepticals which would then be ritually set on fire.

I believe the intention was to have them ignited on regular occasions but, due to reallocation of funding to support the post 9/11 Iraq war and ultimately withdrawal of funding by the Conservatives in 2010, they have mostly remained dormant since their last ignition during the 2012 Olympic Games.

As you can see from this picture, there is not much waste paper in the basket as the local seagulls frequently steal the chip wrappers to line their nests but also, it was taken in 2014, nearly two years after its last ignition. These days, the waste paper baskets have mostly fallen into a state of disrepair and some, if not many, have been demolished, their original purpose often forgotten. However some have been inventively redesigned and reallocated into things as diverse as street food vendors and luxury accomodation.